# EPISODE 28 - Leveraging your Digital Profile: STEP 3: Pitching is the tip of the Sword
In this episode, Andrew discusses step 3 of leveraging your digital profile which is pitching. He goes through the Ettraction pitching methodology and how it relates to the sales and content models.
What is covered in this episode:
What is pitching?
The 5-step pitching methodology that Andrew uses and the explanation for each stage.
His explanation of the 3 important middle steps of the pitching methodology to help you communicate with your prospective clients: Problem, Solution, Why you?
The first and last steps of the methodology: Tease and What’s Next is where he discusses how to tease people, make them interested and ask more about what you do.
Andrew walks us through how he pitches his business to other people in real life situations and how you can apply this to your own pitch